Online Leads

Today, having a successful business requires harnessing social platforms. Often, painting businesses choose to prioritize Instagram and Facebook. However, LinkedIn is a powerful platform most painting contractors are missing out on. There are several features on LinkedIn that allow you to build your professional network, gain referrals, and showcase your work, making it a great…

Today, there is no shortage of social media platforms. With platforms such as LinkedIn, Facebook, and Instagram taking the spotlight, many painting contractors don’t have Twitter on their radar. The majority of construction companies and painting contractors on Twitter are medium-to-large-sized operations, leaving an untapped opportunity for many small painting businesses. With over 67 million…

Cumulatively, social media platforms house more than 2 billion active users, making social media marketing one of the most valuable tools painting businesses can harness to attract new business. A strong social media presence will not only help you gain quality leads but also allow you to build relationships that increase customer satisfaction and loyalty.…

You might be the best painter in your market, but if you can’t convince clients of the quality of your work, you’ll have a hard time gaining new customers. To land new contracts, painting contractors must have a strong portfolio of past work. The most common way to house a portfolio is through a website…

Many painting companies struggle to attract sustainable customers and cultivate long-term business relationships. This comes as a result of not attending to marketing strategies and poor business plans. Rather than focusing on developing an effective marketing plan, most painting contractors focus their energy on the painting itself. Outlined below are some simple and easy-to-implement online…

Getting reviews for your painting business is essential for a lot of things. Number one, it really does help with SEO. And if you ever need help with that, John, in my office, builds painting contractor websites exclusively. So if yours isn’t generating leads, isn’t optimized, looks bad, looks dated, isn’t functional, whatever it is,…

A successful marketing campaign will be followed by an influx of fresh new leads that will hopefully convert to customers. However, just because your campaign generated a bunch of new leads doesn’t mean they are guaranteed to generate business. The key to turning your leads into sales is developing a strategic follow-up plan. Here are…