5th Annual Painting Profits Summit. Get Your Tickets Now!
The painting industry is competitive. Owning a successful painting company requires constantly setting your business apart from the competition. Contemporary buyers are more educated than ever before, which has placed increased pressure on businesses to step up and showcase their value. To obtain a sizable portion of market share, you’ll need to find ways to…Read More
I am a big proponent of what we refer to as multi-step, multimedia marketing. I do not have a prejudice against any medium, mail, email, social media, etc. In fact, when it comes to reaching people directly, there are only five ways that you can do it, and text messaging is one of the mediums…Read More
Today, there is no shortage of social media platforms. With platforms such as LinkedIn, Facebook, and Instagram taking the spotlight, many painting contractors don’t have Twitter on their radar. The majority of construction companies and painting contractors on Twitter are medium-to-large-sized operations, leaving an untapped opportunity for many small painting businesses. With over 67 million…Read More
If you’re losing painting projects to cheap, unprofessional competitors this might be the reason. It amazes me after years of doing this that people are still using the email, a PDF, pet the dog sales process. Basically just getting people a number as quickly as possible, and hoping that they buy from you without taking…Read More
In 2020, Instagram is one of the most powerful marketing platforms businesses are harnessing to grow their profits. With over 700 million active monthly users and 70 percent of American businesses using the platform, Instagram holds tremendous value for contemporary companies. As a painting contractor, it is important to stay up-to-date with trending communication strategies—that…Read More
To run a successful painting business, you’ll need to build lasting relationships with your customers. The most successful painting contractors are those who put in the extra work to build sincere connections with their clients, so much so that their customers would never think of taking their business elsewhere. Here are some helpful tips you…Read More
Networking for painting contractors and small business owners is vital, but it can also be challenging. Chances are you’re already aware of how integral it is to growing your painting business, yet you don’t know where to start first or how to do it effectively. So, how can you network in a way that is…Read More
Cumulatively, social media platforms house more than 2 billion active users, making social media marketing one of the most valuable tools painting businesses can harness to attract new business. A strong social media presence will not only help you gain quality leads but also allow you to build relationships that increase customer satisfaction and loyalty.…Read More
In business, client relationships are everything. Going above and beyond to impress existing and prospective customers will ensure that you retain past customers and attract new ones. The best way to strengthen client relationships is to focus on customer service. The majority of customer complaints are usually tied to poor customer service experiences. Even if…Read More
You might be the best painter in your market, but if you can’t convince clients of the quality of your work, you’ll have a hard time gaining new customers. To land new contracts, painting contractors must have a strong portfolio of past work. The most common way to house a portfolio is through a website…Read More
The 5 Keys for Success in ANY Economy
Discover the key to unlocking the hidden income potential in your painting business.