The older we get, the more we realize our eyes can be bigger than our stomachs. Brandon Lewis starts with that exact thought - comparing a Thanksgiving plate piled too high to how many painting business owners approach marketing. It’s easy to chase more leads and bigger sales, but if you don’t have the team ...

Alright painters, let’s talk maps - not the kind you’d fold into a glovebox and never unfold the same way again, but the digital ones that customers rely on daily. Whether someone is whispering “Hey Siri, find a painter near me” or typing “house painters nearby” into Google, Maps is often the very first step ...

Are you often being told that you lose the jobs because your price is just too high? Let me give you the most important thing you can do to increase your closing rates without really changing much of what you're doing. How are you delivering your estimates? 90 plus percent of painting contractors think that ...

There's a critically important element of your website that is often missing. I look at painting websites from time to time. I don't know anyone else that would have an interest in it, but because I'm in the industry and because we specifically build painting contractor websites for our members, it's something that I keep ...

Brandon Lewis from the Painters Academy emphasizes that painting contractors must give their crews clear labor and material budgets—like a scoreboard—so they know what success looks like and can help the business stay profitable. Without these goals, crews are left in the dark, and it's the owner's responsibility—not the team's—if projects go off track. Do ...

Alright, painters, it’s time to step up your marketing game. You know how you blend colors to get the perfect shade? Well, marketing works the same way. By combining the old-school charm of traditional marketing with the digital dazzle of online media, you can turn curious homeowners into loyal clients. Here are five ways to ...