Posts by onlineleads@paintersacademy.com
Everything You Never Knew You Needed to Know About 404 Pages (And Why They Matter)
Let’s talk about something we’ve all encountered but rarely think about: the infamous 404 page. You know, that annoying message that says, “Oops, this page can’t be found,” when you click on a link? It’s the internet’s equivalent of wandering into the wrong room and realizing you’ve interrupted a private meeting. Awkward, right? But what…
Read MoreA Poor Painters EYE’s are Always BIGGER than his Stomach
The older we get, the more we realize our eyes can be bigger than our stomachs. Brandon Lewis starts with that exact thought – comparing a Thanksgiving plate piled too high to how many painting business owners approach marketing. It’s easy to chase more leads and bigger sales, but if you don’t have the team…
Read MoreGoogle Maps vs. Apple Maps: What’s the Difference and Why Your Painting Business Needs Both
Alright painters, let’s talk maps – not the kind you’d fold into a glovebox and never unfold the same way again, but the digital ones that customers rely on daily. Whether someone is whispering “Hey Siri, find a painter near me” or typing “house painters nearby” into Google, Maps is often the very first step…
Read More#1 Change for higher closing rates (even if you are more expensive!)
Are you often being told that you lose the jobs because your price is just too high? Let me give you the most important thing you can do to increase your closing rates without really changing much of what you’re doing. How are you delivering your estimates? 90 plus percent of painting contractors think that…
Read MoreThe #1 Thing Missing From Your Painting Website (and It’s Costing You Jobs)
There’s a critically important element of your website that is often missing. I look at painting websites from time to time. I don’t know anyone else that would have an interest in it, but because I’m in the industry and because we specifically build painting contractor websites for our members, it’s something that I keep…
Read MoreAre you “hiding” the SCOREBOARD from your Painters?
Brandon Lewis from the Painters Academy emphasizes that painting contractors must give their crews clear labor and material budgets—like a scoreboard—so they know what success looks like and can help the business stay profitable. Without these goals, crews are left in the dark, and it’s the owner’s responsibility—not the team’s—if projects go off track. Do…
Read More5 Ways to Mix Online Media and Traditional Marketing to Paint the Town (and Get More Customers)
Alright, painters, it’s time to step up your marketing game. You know how you blend colors to get the perfect shade? Well, marketing works the same way. By combining the old-school charm of traditional marketing with the digital dazzle of online media, you can turn curious homeowners into loyal clients. Here are five ways to…
Read MoreThe #1 signal you’re SO CLOSE to financial success! Are you IGNORING it?
Do you have ANY specific fears about your painting business right now? Overall success? Current income? Painter problems? No metrics? Low leads? Price pressure? Confusion on estimating? Can’t close deals? What if I told you these specific fears – the emotions that cause confusion, procrastination, anxiety & overwhelm – are actually “alarm centers” for “wealth opportunities?” What if you’ve…
Read MoreShould Painters Use DEBT to GROW the Business?
In the video, Brandon Lewis discusses his personal philosophy on debt and its implications for painting business owners. Drawing from his experience conducting over 2,700 diagnostics, he provides insights into when debt might be appropriate and when it could be detrimental. 📌 Key Takeaways Personal Experience with Debt: Brandon paid off his $1.6 million home…
Read MoreWhy Your Jobsite Photos Aren’t Helping You Rank on Google (And How to Fix It)
If you’re a painting contractor, you’ve probably heard the same thing over and over: “You need to post pictures online! It helps with SEO!” And so you dutifully snap a few photos of that gorgeous freshly painted home, upload them to your Google Business Profile, maybe toss a few on your website or Facebook, and…
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