Free Business Growth Resources to Take Your Painting Company to the Next Level of Success!

American Painting Contractor’s Marketing Interview with APPC Founder Brandon Lewis

Recently, APC Magazine's Editor, Emily Howard, made me "spill the beans" about the marketing secrets most ultra-profitable painting contractors typically keep to themselves. In this edition of Paint Radio, I pull back the curtain on these little-known concepts... The Painting Profits Pyramid (and why so many painter's never make the kind of money they deserve) The ...

8 Steps to Develop an Effective Marketing Calendar Painting Contractors for 2015

Most painting contractors have a calendar on their desk that they use for their own personal schedule. It helps you stay on track, avoid double-booking, set deadlines, and prioritize. There’s a good chance you also have separate calendars in your business for operational, administrative, and customer service functions. However, it surprises me how few painters ...

A Story About Creating Price Elasticity, Up-Selling, and List Building for Painting Contractors … If You Can “Bear” It!

My daughter, Sylvia, AKA Spanky-Doodle, smiles as my wife Kristin helps her put the “heart” in her My Little Pony stuffed animal named HaHa.   Last Christmas, my sister Casey bought Sylvia a gift card to Build-a-Bear. Needless to say, we were a touch slow in getting around to using it – waiting until a ...

Painting Contractor Marketing for 2015: Part One

Listen While You Work: Part One: Why Your Mindset Is a Magnet for Painting Success As painting contractors, we often mistake “busyness” with effectiveness. There is nothing more exhilarating than arriving to work on Monday morning and spending the entire day hurriedly “putting out fires” and dealing with “life and death problems.” When we have ...

Painting Contractor Marketing for 2015: Part Two

Listen While You Work: Part Two - Why Thinking Bigger Is Better in Painting When you are thinking about growing your business in the New Year, it can be overwhelming. It is very difficult to know where to start. One of the biggest reasons painters get “stuck” in the planning process is because they ...

Painting Contractor Marketing for 2015: Part Three

Listen While You Work: Part Three - The Devil Is In The Details So far, we have talked about your mindset and planning for success. However, you and I both know that if nothing is done, nothing will be gained. In this third part of our audio series about maximizing profits in the New Year, we ...

Hear What Other Members are Saying:

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"I produced $232,000 or 3,000 hours in booked labor in about 45 days. Client really, really enjoyed it. They thought it was clever, interesting, and loved being considered a V.I.P. I've never had a result this amazing and we've done our share of marketing."

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"I turned $483.00 into an extra $34,065.00 within 45-days using the Customer Reactivation Campaign."

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"I really do enjoy the prospect of engaging more with my customers. What I realized is that there are plenty of names on my list that I don't really remember or know, so this process is really helping me to 'purify my list.' Thank you for doing such a great job with these and helping me get moving on communication with my company's greatest asset."

5 keys that will open the door to guaranteed success in painting.

If you are struggling with sales, marketing, hiring or management, there’s no need to reinvent the wheel. Use these field-tested strategies to improve essential business systems in your painting company.