Painting Contractor Marketing for 2015: Part One

Listen While You Work: Part One: Why Your Mindset Is a Magnet for Painting Success

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As painting contractors, we often mistake “busyness” with effectiveness. There is nothing more exhilarating than arriving to work on Monday morning and spending the entire day hurriedly “putting out fires” and dealing with “life and death problems.”

When we have solved all the urgent, unsolvable difficulties, extinguished the last fire, and soothed the final customer, it is Friday and then the process begins anew.

Playing the part of the swashbuckling problem solver certainly produces a feeling of accomplishment, but if you will only take a moment in the peace and quiet of your day to examine that feeling, you may find it rings a bit false. It feels at least temporary.

For most painters, the winter months are much slower from an operational standpoint. We are afforded a terrific opportunity and luxury: surplus time.

What will you do with this surplus time to make 2015 the best year ever for your painting business?

Instead of finding things to do “around the shop” or piddling with trivial matters, let me make a suggestion to you: Take this time to think, organize, and create an action plan for greater profitability in the coming year.

In this three-part audio series, we will be covering the following subjects:

Part One: Why Your Mindset Is a Magnet for Painting Success

Part Two: How Thinking Bigger Is Better

Part Three: The Devil Is In The Details

Today, in Part One, we’ll be dealing with the mental anchors that keep most painters attached to their past performance and lifestyle. We’ll talk about what they are and how you can overcome them in 2015.

I hope you enjoy this special audio series as a gift from me to you.

Listen While You Work: Part One: Why Your Mindset Is a Magnet for Painting Success

To a prosperous year of painting in 2015!

Brandon Lewis, B.S., M.B.A.
Director of the Marketing Department
The Academy for Professional Painting Contractors
Department: 423-800-0520

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Jimmy Canabe
a year ago
Due to Brandon and his amazing guidance, we have been able to grow as a business and as individuals. His unique marketing strategies make our...
Art Snarzyk
10 months ago
I've had the pleasure of attending APPC conferences and events. The contractors in attendance are high-caliber people and strong business owners willing to hone...
Matthew Rathgeb
a year ago
I had contacted the APP sometime in April of 2018. After 7 years in business I got tired of always running into the same issues...
Stephen Blauert
a year ago
Brandon definitely does A+ work! We met Brandon at a conference where he held a workshop on marketing for painting companies. We signed up for...
Jonathan Webb
a year ago
The APPC is a fantastic source of information, tactics, techniques, and procedures that will prove invaluable to any paint company owner who is interested in...

Hear What Other Members are Saying:

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Jim and Lorraine

“Our first campaign reached $60,041.98! That's a huge percentage of our annual sales! You don't pick the peach orchard just one time. Different peaches ripen every day. Thanks for encouraging us to keep after it!”

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Eric

“15 requests for quotes and closed and/or completed $23,000 of work and I still have a few more to do. Conservatively this campaign will net $25,000 in found money in the first 45 days! Thanks Brandon!”

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Torlando

“This year has been the biggest year of growth for us. We're double where we were last year. I realized the real money in this business is in the marketing of the services - not the doing of the services.”

The 5 Keys for Success in ANY Economy

Discover the key to unlocking the hidden income potential in your painting business.