Maintaining a steady flow of leads can be a challenge for new business owners. Traditionally, small businesses spend most of their marketing budget buying leads through paid advertising campaigns. Investing in a high-quality website and other marketing channels is imperative to obtaining the valuable leads that help small businesses grow. Sustainable, long-term leads are the ...

Transitioning from a professional painter to a business owner can be a steep learning curve. As a business owner, you’ll quickly learn that the painting itself is just a fraction of what it takes to run a successful painting company. Your profits and personal income are limited by the infrastructure of your business. Without effective ...

Charging for painting estimates is remarkably dumb. It impacts your income in amazingly negative ways, and it's no way to really solve the problem of anemic closing rates. I'm Brandon Lewis with Painters Academy and Painters Weekly.  A lot of people are jumping on this bandwagon of over pre-qualifying people over the phone or ...

When selling large projects, financing for painting contractors is essential to increase your closing rates. If you aren't offering financing options yet other painters are, you stand to lose a certain percentage of projects every year. However, most large finance companies can take 7-14% of your project in "fees" which can cut into your personal ...

Can your presence online actually increase the number of leads you get each month? Look at it this way, with over 90% of all searches being done online, it is essential to command a superior online presence. Meet Mike Balding. Mike and his company started working with APPC to build up his digital footprint to ...

Painting contractors that want to grow their business know that there are others in the industry that can take them to the next level. Meet Brian Reis. Brian aspired to grow his business and to be a million-dollar company. He was also smart enough to realize that to make that mark he would need to ...