“Everyone knows you can’t sell a painting company for anything, Brandon”… Even though I sold mine for $440,000 total in only five short years after building it up to over $1,000,000.00 (in the middle of the Great Recession starting in 2008 with no prior painting experience.)
I hear this from painters ALL THE TIME.
Well, here’s a little bit of proof for those naysayers.
Pictured above, you’ll see a check for $194,013.69 I received on May 6th
– just three short days ago.
It is the LAST installment on the sale of my painting business and many checks preceded this one – both a large initial deposit and ongoing, monthly payments with interest came in between.
When painters doubt you can sell a painting company for top dollar, I just shake my head.
Do you still doubt you can sell your painting company for a good profit one day? You shouldn’t.
Even if you don’t believe my story, consider this: Painting franchises sell their “painting companies” all day long for good prices and yet the first dollar hasn’t even been collected!
They are only selling the “hope” of a successful business and the systems that can make it happen.
You see, it is the marketing systems and the assurance of ongoing, recurring revenue that make a painting company valuable – NOT THE PAINTING OF BUILDINGS!
The systematic generation of leads, closing of sales, and a steady stream of repeat and referral customers does not happen by accident – at least not with predictability and at the level most people really desire.
If you aren’t spending the time and money you should to build marketing systems for your company, you don’t really have a business – you just have a JOB with a lot of risk and headache attached to it.
This is no good at all.
When I received my MBA, I had an entrepreneurship teacher who had been very successful in the business world. He said something to me that I’ll never forgot.
These words changed my outlook forever in business, and they SHOULD change yours too. He said this…
“Before you ever even start a business, you should first consider how you will sell it.
If you can’t do this, don’t even start one.”
These are very, very wise words. Owning a painting business should be able to provide you with a very good income AND you should be able to build equity.
If you’re not doing this, you need to stop and assess your company’s direction – FAST.
You need to stop pending all your time on things that are “urgent but not important.” You need to stop being cheap about investing in marketing and advertising systems.
Instead, turn your attention toward the well-worn path of painting success. There is truly “nothing new under the sun” in painting. You can succeed in selling your painting business one day. Never doubt it.
If you just invest the time and money in building it RIGHT.
Your Friend in Painting Profits,
Director of the Marketing Department
The Academy for Professional Painting Contractors
Department Line: 423-800-0520