Painting Contractor Marketing for 2015: Part Three

Listen While You WorkPart Three – The Devil Is In The Details

b-devil-is-in-the-details

So far, we have talked about your mindset and planning for success. However, you and I both know that if nothing is done, nothing will be gained.

In this third part of our audio series about maximizing profits in the New Year, we are going to discuss the “details” that make all this possible. Specifically, we are going to talk about the metrics and measurements that indicate if your painting company is healthy or not.

We are going to discuss what I call “inputs” and what I call “outputs.” These will be the drivers for marketing success in your painting company.

Plus, we’ll discuss why most painters don’t really know their numbers, and those that do are inclined to focus on the wrong measurements in their business.

By understanding these “details,” you can chart a course for positive growth in your painting business!

Listen While You WorkPart Three – The Devil Is In The Details

To a prosperous year of painting in 2015!

Brandon Lewis, B.S., M.B.A.
Director of the Marketing Department
The Academy for Professional Painting Contractors
Department: 423-800-0520

Leave a Comment





Hear What Other Members are Saying:

Screen Shot 2020-01-31 at 4.06.20 PM
Jim and Lorraine

“Our first campaign reached $60,041.98! That's a huge percentage of our annual sales! You don't pick the peach orchard just one time. Different peaches ripen every day. Thanks for encouraging us to keep after it!”

Screen Shot 2020-01-31 at 4.09.01 PM
Eric

“15 requests for quotes and closed and/or completed $23,000 of work and I still have a few more to do. Conservatively this campaign will net $25,000 in found money in the first 45 days! Thanks Brandon!”

Screen Shot 2020-01-31 at 4.11.25 PM
Torlando

“This year has been the biggest year of growth for us. We're double where we were last year. I realized the real money in this business is in the marketing of the services - not the doing of the services.”

The 5 Keys for Success in ANY Economy

Discover the key to unlocking the hidden income potential in your painting business.