Why Your Painting Estimator Can’t Close Sales at High Rates

Why Your Painting Estimator Can’t Close Sales at High Rates

Believe me, I understand your frustration… It’s expensive to hire, train, manage and pay a full-time estimator.

It’s even MORE frustrating when their estimate closing rate is low and you constantly lose to low-priced painters. Basically, you are PAYING someone to LOSE business for you. It’s not good.
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But if I’m being honest with you, it usually isn’t the estimator’s fault entirely. The owner of the business has often failed to prepare them.

Most estimators are thrown into the field without good, solid training in persuasive selling. Owners very often only teach estimators how to calculate and present a price – this never works. Ever…

Here are the four major reasons your estimator can’t close at high rates…

#1 – Persuasive, Differentiating Messaging is Totally Absent – Most estimators show up, pet the dog, make small talk, then email an estimate. Essentially, they are trying to sell expensive, risky painting services like they are a pair of shoes on Amazon.

#2 – Zero Tangible, 3rd Party PROOF – Even when estimators do touch on the primary and secondary concerns using positive messaging, they fail to provide the client with proof and evidence that their claims are real. Trust me – Your clients have been LIED to and disappointed by profession-looking, branded companies in the past. They just think you are the next in line.

#3 – No Processes – The painting sales experience should be broken up into pre-positioning, post-positioning, presenting, and follow-up. Each phase requires different messaging and methods to be effective. Many painting companies fail to even communicate with clients during these essential phases.

#4 – No Done-for-You Tools – Estimators need more than just a pep talk from the owner. They need tools, templates, and presentations that keep the sales process consistent and persuasive. Without these tools, most estimators will do 100 estimates 100 different ways. That approach wouldn’t work in painting and it doesn’t work in sales either.

If Your Estimator Is Failing to Close at Higher Rates Against Low-Priced Painters, I’d Encourage You to Attend the Sales Secrets Pre-Day at the Painting Profits Summit!

During this training, I’ll be revealing the secrets of the PowerPaint Presentation Process™. A trade-marked process I’ve used to raise the closing rates and prices of hundreds of independent and franchised painting companies.

This isn’t just a “mindset” training… you’ll walk away with…

  • A Comprehensive, Written Manual
  • 4-Hours of In-Person, Interactive Training
  • Done-for-Your Sales Tools for…
    • Pre-Positioning
    • Presenting
    • Post-Positioning
    • Follow-Up

If your estimator is failing to perform, it isn’t their fault in most cases.

Instead, they simply lack the training, tools, and mentoring they need to succeed. Sign-up your estimator – or yourself – for this comprehensive, transformative sales training!

Brandon Lewis

P.S. The Room Block Discount Expires on December 29th, 2018! Don’t delay. I’ve NEVER done a training like this one and I may never do one again. Register now!

P.P.S. The Sales Secrets Pre-Day information is about halfway down the registration page. Scroll down.

3 Responses

  1. Angelo kouletas says:

    Sounds great.

  2. Ron says:

    Brother I have been in sales for 35 years. Orange county/7 California is currently only pursuing him a grants with no bond no license and the cheapest price. My problem is not closing the deals. My problem is acquiring leads in spite of constant advertising display ads Google ads etc. The market has slowly disappeared over the last 10 years. Incredibly frustrating. Back in the day the phone would be ringing off the hook. Today everything is changed. Too busy supporting adult children in their home. Just the way it is

  3. Brandon Lewis says:

    Ron, if you need help, reach out and let us know! We’ve helped CA contractors make their repeat and referral painting lead flow consistent… without a lot of expensive, complicated marketing. In fact, you already have the resources you need to succeed within arm’s length!

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    Office Admin
    Office Admin
    13:36 14 Sep 18
    Been working with this marketing coach for 3+ years and seen phenomenal results. This Painting business coach has helped me keep painters in Missouri busy through the slow winter season and more than tripled our painting company's size. Don't settle for online painting leads that go nowhere. If you are a painting contractor who wants to leave more for your family than a garage full of used paint and some tools for a garage sale after you are gone, I recommend you contact Brandon ASAP. When it comes to help with marketing for painting companies, this is by far the best investment I have made in my painting business.read more
    Stephen Blauert
    Stephen Blauert
    13:21 13 Sep 18
    Brandon definitely does A+ work! We met Brandon at a conference where he held a workshop on marketing for painting companies. We signed up for his coaching program on the spot, and he has helped us steer our company out of low-profit new construction to higher-profit repaint and residential work. We have always struggled to generate commercial painting leads, and Brandon has made that process simple and streamlined for us. We wholeheartedly recommend Brandon and his team. If you are a painting contractor you NEED to check out what he offers.read more
    Brent Coffy
    Brent Coffy
    01:41 07 Sep 18
    Amazing organization that is quickly moving to the forefront of the painting industry! Brandon KNOWS his stuff. He is innovative, yet has a keen knack for combining every form of marketing and sales techniques. He truly understands the power of utilizing everything from the latest in social media marketing, to video, to "old school" mail. Speaking of mail.... he will "read yours" if you give him 5 minutes...lol! But, he will also quickly set you on a path that takes you from struggling in your business - toward success!read more
    Jonathan Webb
    Jonathan Webb
    01:15 17 Sep 18
    The APPC is a fantastic source of information, tactics, techniques, and procedures that will prove invaluable to any paint company owner who is interested in growing his business and increasing profitability. I highly recommend Brandon's programs, and as someone who has attended his invaluable presentations on marketing and recruiting, as well as his education about the "business end" of paint company ownership, I can give my highest and unconditional recommendation for these business development services. There is no better source of paint-company specific business information out there.read more
    Jeff Nestle
    Jeff Nestle
    23:00 07 Sep 18
    The materials for the Academy for professional painters is top notch. I have found this information to be helpful for anyone in the painting industry. If your brand new to the business you will be miles ahead if you follow the program and instructions as given. As a seasoned painting contractor with over 40 years experience I have found that Brandon's information has been helpful and many ways and I would recommend to anyone looking to improve the quality of work and the bottom line to definitely be part of the program. J A Nestle with champion decor and Coatings Phoenix AZread more
    Tim Perryman
    Tim Perryman
    17:50 22 Sep 18
    We are a Platinum member with the APP. Brandon Lewis is an outstanding coach! I have ran a painting business for more than 25 years and I wish I had a resource like this when I first got started. He has changed my view and given me the tools to improve two key areas of our business - How to implement a professional sales process and how to recruit quality painters. We attended the professional painting summit last January in Florida. We were surrounded by painting contractors willing to share proven solutions to just about every problem painting contractors will face in their businesses. I'm looking forward to the one In Tennessee this coming January! Whether you are just getting started or have been running a large painting business for years, I would highly recommend you look into how the APP can help you fix those nagging problems we all face.Keep up the good work Brandon!read more
    All-Pro Home Services
    All-Pro Home Services
    22:39 21 Sep 18
    Brandon Lewis has great information and techniques for professional painters or contractors such as myself. I started in the paint business as a painter and two years later started working for myself. I knew how to paint but I have learned everything about sales business and marketing along the way. And customer service. Listening to Brandon Lewis really helped me to be a better business owner. Without sales and marketing you have no business. I was a painter and now I feel like I am much more of a business owner and a business professional. Thank you Brandon Lewis for your great work. And the academy for professional painting contractors.read more
    Daniel Woodford
    Daniel Woodford
    02:29 20 Sep 18
    Hi Dan here, Have a Painting business in the North East. I have been working with Brandon for 2 1/2 years. Sales were at 200k when I started and up to 1.3M at this point while tripling my bottom line. He's made me a believer. Results do speak. Highly recommend you call him if you have a Painting business that hasn't been paying you what you deserve and are ready to turn things around!read more
    runner 96
    runner 96
    01:01 13 Sep 18
    Brandon has lead us to some GREAT processes for getting into the commercial world as well as staying in touch with past clients. Our business has steady grown 25-25% each year since working with him.read more
    Toliver Painting
    Toliver Painting
    18:45 19 Oct 18
    Been working with this marketing coach for 3+ years and seen phenomenal results. This Painting business coach has helped me keep painters in Missouri busy through the slow winter season and more than tripled our painting company's size. Don't settle for online painting leads that go nowhere. If you are a painting contractor who wants to leave more for your family than a garage full of used paint and some tools for a garage sale after you are gone, I recommend you contact Brandon ASAP. When it comes to help with marketing for painting companies, this is by far the best investment I have made in my painting business.read more
    Matthew Rathgeb
    Matthew Rathgeb
    01:38 14 Sep 18
    I had contacted the APP sometime in April of 2018. After 7 years in business I got tired of always running into the same issues in my painting business so I was looking for a “coach” of sorts to get some systems in place to promote growth for my business . After a lot of research I decided to join the APP and I am glad I did !!!! I can’t even put into words how helpful Brandon has been !! My business has increased 35% in the last 5 months and implementing his systems has made everything go much smoother . Especially the sales process !! I have never been so confident selling paint jobs in my life . Looking forward to continued growth and I would highly recommended the APP to any painting contractor !!read more
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